School of Self-Image Coaching Collective

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For the woman who is tired, uninspired
and underwhelmed by her own life …

Do you remember the day you stopped seeing yourself as anything less than extraordinary?

When you agreed to settle for the predictable routines, same-old surroundings and uninspiring experiences that make up your days?

When your future went from limitless to take what you can get (and be grateful for it)?

When you began to look around at your life and wonder:

“How did it get to this?”
“Is this all there is?”

… Or, for the lucky ones:

“Life is pretty good … so why aren’t I happy like I thought I would be?”

When did you buy into the story that the life you really want was meant for someone else … but not for you?

It’s a story you may not be aware of.
You almost certainly aren’t telling it on purpose.
But it’s there — and it’s shaping everything about you:

It’s the reason why you reach into your closet and choose the same old pair of black pants … instead of the fabulous dress and cute shoes.

It’s why you feel stuck in a rut with nowhere to go … afraid of making that one bold move that could start to change it all.

It’s why you find yourself living the safe, uninspiring life you’re expected to … rather than unapologetically expressing and celebrating the real you

— Powerful. Brilliant. Joyful. Irresistible. Sexy. Fun … (just to name a few).

Now that’s the kind of story I want to read — don’t you?


The most important story you’ll
ever tell is the one about yourself.

So why not make it extraordinary?

So what does your most extraordinary life
look, feel and taste like?

Do you want more energy, more spaciousness … or more excitement in your days?

Do you want to be the woman who can strut into any room and instantly hold her own?

Do you crave richer conversations, more adventure, more pleasure?

Do you want to delight in the world around you, explore new places, meet new faces … and become a worldly woman — with amazing stories to prove it?

Do you dream of being a business owner? An investor? The most valuable (and well-paid) team member in your department … or of starting a new career altogether?

Do you wish you could be more present with your family and able to enjoy those moments with the ones you love?

Do you want to spend and save with intention — and become a financially secure, wealthy woman who uses money to create what she loves and make the world a better place?

Do you want to get out of your own way, stop beating yourself up, and be the kind of woman who makes herself proud every day?

Do you desire a home that inspires you, a healthy routine that makes you excited to follow through …

Or an intentional closet that inspires you to show up as the best version of you?

There is no wrong answer. You get to choose …

But if you’ve been struggling to create it,
you are not the problem. Your self-image is.

“I’m finally starting to feel like the woman I was made to be.”

“Before the School of Self-Image, I felt stuck and overwhelmed. I dressed in clothes that were easy and inexpensive, I was overspending and overeating, and I was constantly trying to compensate for what I thought I was lacking. I felt unworthy, ugly, unlovable, and like a failure, because I never finished what I started.

After nearly three months in the School of Self-Image, I am shocked at my own transformation and what I've accomplished. I finally got a new haircut that flatters my face shape, upgraded my wardrobe and cleaned out old clothes, and bought new glasses that don't take over my face. I have an interview scheduled for a huge promotion that I probably wouldn't have even applied for as my old self.

I feel more confident and calm than I have in months, and I've stopped selling myself short and am learning how to stop beating myself up.

Most importantly, I've learned how to make results-driven goals and have achieved every milestone and weekly and monthly goal I've set since starting the program. I’m finally starting to feel like the woman I was made to be.”


It doesn’t matter how perfect your plan is, how badly you want it,
or whether you can white-knuckle your way towards it …

You can only ever create to
the edge of your self-image.

Because however you see and think about yourself, the world will reflect it right back to you.

Your self-image is a mental picture you keep in your head that drives the stories you tell about yourself, how you interact with others, the goals you create, the clothes you choose, the places you go, the amount of money you earn and how you spend it, how you treat your body, who you date and marry, and what you believe is possible for you.

Simply put: your self-image is shaping your entire life.

  • It’s why you can trythinking positive thoughts” but still feel stuck … when you don’t truly see yourself as worthy of what you want.
  • It’s why all those attempts to “fix” yourself only make you feel more broken… when a part of you still believes you always will be.
  • And it’s why so many of your days feel like a bland mix of heavy, hard, boring or indifferent ...

… Meanwhile? Living — and creating — your extraordinary life is supposed to feel fun!

(And if you’re doing it right, you’ll be turned all the way on.)

“The School of Self-Image has changed how I will live the rest of my life. I wish I had learned all this in my 20's.”

I was on the threshold of retiring – I didn't feel in touch with my femininity and wanted to lose weight. My children had moved away, and I felt I had lost my joy of living and spent a lot of time people-pleasing.

Since joining, friends who haven't seen me for a while comment that I seem glowing and different. I no longer feel stagnant or helpless and I’m evolving and confidently upgrading what is important to me in life.

I have edited my thoughts, clothes, house, and my social life, giving me more energy and time for the things I love to do. I’m learning to control my thought processes, and have taken up things I’ve always wanted to do but didn’t have the confidence to try. My relationship with my husband has improved so much, and a little bit of the School of Self-Image has rubbed off on him, too.

What a ride and incredible journey this has been. It has completely refocused how I think about my life. I’m now really excited about every minute of the day and the people I have around me.”

Susan O.

This is the part where I tell you my
extraordinary before and after story …

Or how I went from 75-pounds overweight to losing the weight and keeping it off for good …

But the truth is:

I don’t practice telling stories from my past anymore. And neither should you.

If we haven’t met each other yet, my name is Tonya Leigh: Master Life Coach and Founder of the School of Self-Image.

I used to be an expert at telling stories about myself — I’m not smart enough, not disciplined enough, not interesting enough — and proving them true.

I used to think about the things I wanted:

A new career
A thriving business
Exciting experiences
A satisfying relationship
Travel (lots of it) and delicious food
A gorgeous, well-organized home
A loving relationship with my body
A closet of clothes I felt amazing in …

And then I would spend all my energy thinking about how far I still had to go. How I should have started earlier. Or how difficult it was going to be.

I could wish for a different life all day long … but until I stopped focusing on my past and the stories about who I was — and who I could become — nothing really changed.

As long as I kept seeing myself as the woman who would struggle, the one who wasn’t good enough, not pretty enough, the one who wasn’t ready or deserving … I would prove myself right, over and over again:

  • I would lose the weight and then gain it all back.
  • I would take one step forward in my business and then hide (or lose momentum) when the going got tough.
  • I would say I wanted more time for myself but continued to fill my plate with other people’s priorities … until there was no room left for my own.
  • I chose small and ordinary goals that never stretched me in meaningful ways: like to make an extra $10K, lose 10 pounds, or “just get organized” ...

Meanwhile, my life had shrunk to match my very small opinion of myself.

Fixing myself wasn’t working. Punishing myself and depriving myself wasn’t creating the results I had hoped for, and I often ended up worse-off than when I started.

But the day that I decided to see myself as extraordinary was the day that I began to change my life.

It was the day that I began writing a new story …

And it’s better than anything I could have ever imagined.

I’m amazed at the turnaround I see in myself in just a month – I’m excited to see myself a year from now.

“Since joining the School of Self-Image, I have been able to get clear on exactly what my goals are. Before, I was out of alignment with many areas of my life. Today, I have a plan — and I feel connected and enthusiastic about my life and where I’m headed.

I show up with purpose, my style has changed, I take pride in myself, and I carefully consider choices with pause and poise before confidently moving forward.

Tonya knows just exactly how to pose a question, or drop a tidbit of personal experience that makes things click, and your next best step becomes clear. I am finally putting myself first.”

jen c.

A woman with an extraordinary
self-image is a force to be reckoned with

Because she knows she is worthy of a vibrant, exciting, delightfully luxurious life.

Because she refuses to settle for the ordinary stories she’s tempted to tell herself:

I just can’t get organized
Eating well is so hard for me
There’s never enough time
I need to lose weight before I …
The only way to get what I want is hard work and lots of it
People like me don’t get to have things like that
I don’t know how to …

I’m not outgoing or interesting enough
I could never wear that
I’m just not good with money
I keep screwing this up
I don’t belong here
It’s too late
I’m not qualified
They’ll see right through me

… and has the ability to influence her thoughts, emotions and behaviors to create exactly what she wants in her life.

Because she knows herself deeply — what she loves, what turns her on, what lights her up … and what dulls her shine.

Because everything she does comes from a place of self-respect and self-love.

Because she is committed to showing up on purpose — from how she dresses, to the way she carries herself, how she uses her time and how she communicates.

Because she sees herself as smart, remarkable, beautiful … and utterly extraordinary. Not someday. But today.

What would your life be like if you truly saw
yourself as extraordinary?

Imagine the relationships you’d have, the jobs you’d go for, the goals you’d set, the money you’d make, the well-being you’d create, the amount of joy you’d experience if you refused to buy into any story that was less than extraordinary.

How would you dress, walk into a room, present yourself?

What would be possible for you?

As someone who’s witnessed women go from feeling not-enough to boldly deciding to be extraordinary, I know that the possibilities are endless.

“My transformation has been so quick, it’s mind-blowing.”

“I joined the School of Self-Image to find out how to become the great woman I knew I deserved to be.

I noticed a difference in the very first week. From week one, I was holding my head high, dismissing thoughts that no longer served me, and taking in the beautiful world around me. Believing that I have my own back has completely changed the way I feel about my future and my present.

My favorite thing has been the coaching calls. They are truly inspiring, and I can always relate to something someone is being coached on. I feel like Tonya is just coaching me, and it’s like having a therapist, stylist, and interior designer all in one place. The School of Self-Image covers it all.”

debbie w.

It’s not enough to think about your
extraordinary life … you have to create it.

This is why i founded the

The School of Self-Image is where you will practice becoming the woman who is capable of living your most extraordinary life — and prove yourself right with small, daily actions that add up to something incredible.

Inside the School of Self-Image, you will:

Create your magnetic personal style and unapologetically show up on your own terms: from your confidence to your clothing, to what you say and how you move through the world.

Elevate every aspect of your surroundings: because your home, the company you keep, and the places you go can and should inspire you.

Finally, put a stop to the mental and emotional drama that drains your energy, keeps you stuck, and makes you feel anything less than extraordinary.

Remove the barriers that stand between you and your most extraordinary life, by getting clear on what you truly desire and becoming the woman who is capable of creating it.

Start living your life, instead of merely tolerating it. More pleasure, more excitement, more adventure … or something else? You get to choose, and when you join, you’ll get to work on making it come true.

The School of Self-Image is where you’ll commit to taking action — and watch your life expand as your self-image rises to the occasion:

“Today I feel like I am in the prime of my life. Bring on the next 10 years!”

“Before finding Tonya, I was not living my best life. All that started to change when I went to Paris in 2016 with Tonya and an amazing group of women. I have continued to be a student of Tonya ever since then.

The first picture was taken in 2011 and the second picture in 2021. I am 65 years old and feel like I am in the prime of my life. Bring on the next 10 years!”

bev b.

“I now have the courage, skills and determination to go beyond my limitations … if you’re thinking about joining, go for it.”

“After a series of life-altering setbacks, I struggled to make decisions about what I really wanted to do with my life. I needed clarification and guidance to go beyond my limitations.

Since joining, I have come to a decision to do what is closest to my heart - designing wearable art again after decades of not doing that. I now have the courage, skills, and determination to go beyond my limitations and overcome the inevitable obstacles that will appear on my journey.

Tonya’s wisdom and positive energy have spurred me into action. If you’re thinking about joining, go for it – you won’t regret it.”

vicki I.

Think you’ve already tried and
heard it all before? Think again.

Our members agree: this is the most exciting work you will ever do … and it works.

Inside the School of Self-Image, you’ll practice defying the ordinary by elevating 3 essential areas of your life … and it’s more fun than anything you’ve ever tried before:


What you wear. How you walk into a room. How you sign your name. The perfume you wear. How you communicate.

Style is a reflection of your self-image.

Style is your self-expression. Style is how you communicate who you are to the world. Style is how you show up.

In the School of Self-Image, you will swap showing up on default for showing up by design.


Your home. Your car. The people you spend your time with. The books you read. The music you listen to. The shows you watch. The foods you choose. The places you visit.

Your environment is shaping your self-image.

Everything that surrounds you is a choice, and these small daily choices are affirming who you believe yourself to be.

In the School of Self-Image, you will stop settling — and start loving what you’re choosing for yourself.


How you think about yourself. How you think about others. How you see the world. How you see yourself.

Every thought you think is shaping your self-image.

You get to decide who you are. You get to decide what you think of yourself. You get to decide what you think about the world. You get to decide what you believe.

In the School of Self-Image, you will become a woman who decides on purpose.

This is the key to enjoying yourself at the same time as you are creating yourself.

As you shift your surroundings and your style, the way you show up and move through the world begins to shift too. (Don’t be surprised if people start responding to you differently — or asking about what you’ve been doing — because it’s working).

When you take control of your mind, instead of letting it control you, getting in motion gets easier … and going for what you want becomes second-nature.

One upgrade at a time, you’ll show yourself that you are the person you’ve been waiting for — and that you are worthy and deserving of your extraordinary life in the making:

“This is the complete package … there is so much value between the price and what is offered.”

“I was enticed by the three elements Tonya focuses on in the School of Self-Image: mindset, surroundings, and style — because everything we encounter in life involves one or more of those things. Inside the membership, each woman gets to focus on the element she most wants to focus on, as we are all in different places in our lives.

Through Tonya's classes, I’ve been able to identify the negative thoughts holding me back and come up with new empowering ones that speak of my capability. I no longer participate in the negative mental spirals that used to delay my moving forward, and my confidence level has grown tremendously.

I now have an arsenal of empowering thoughts that I use on a daily basis to encourage myself and others around me. It is a complete package, and there is so much value between the price and what is offered."

angela c.

Or keep reading to see everything
included in your membership …

the monthly edit

The Monthly Class: Your Antidote to Ordinary Living

The quality of what we consume creates the quality of our lives. So what are you spending your time consuming? Social media, work emails, back to back episodes of your latest obsession on Netflix? All of these are great — but only if you are happy with your status quo.

On the first day of each month, we release a new Class to our members: from money management to time management, from decor to decluttering, from style to self-confidence and so much more … you’ll elevate your life and your self-image, one step at a time.

If you want to create extraordinary change in your life, you must uplevel the quality of your inputs. The monthly classes inside the School of Self-Image are your antidote to ordinary living.

It’s a one-of-a-kind monthly class that will …

Inspire you to think and act in a way that aligns with what you truly want from your life … instead of whatever you’re willing to tolerate and settle for.

Show you how to build new habits and ways of moving through the world that make you feel more powerful, energetic, and magnetic to the things and people you want to attract into your life … instead of shrinking yourself to fit your current reality.

Give you practical ideas to help you bring more pleasure, luxury, results and momentum to your days… instead of putting off the things you want in favor of what’s urgent.

Because working on yourself doesn’t have to feel like work! These classes are fun, motivating, and designed to get you feeling excited about your life again.

In as little as 60 minutes, you’ll walk away with an entirely new approach to creating what you want in your life:

“I am growing. I am happier. I am learning to be my own best friend and have my own back.”

“I look forward to each month to see which theme we will be working on. The classes are always spot on for me and I learn something new about myself with each one. I found my self-confidence, am happy in my own body and size, and am modeling this for my daughter – I want her to have healthy self-esteem and confidence too. Plus, no more “to do” lists hanging over my head. I schedule it and show up for ME.

Before I joined, I was not sure I would fit in. But I joined the monthly membership and felt so empowered, I soon found myself signing up for the yearly membership. I am all in.”

laura g.

The Coaching: Clarify Your Extraordinary Path

Every month, you’ll have three different opportunities to get your questions answered by Tonya, watch women experience breakthroughs in real-time … and even get coached by Tonya yourself!

On the second week of each month, Tonya hosts a live Q&A Session focused around the topic from the monthly class. Bring your written questions and get answers from Tonya live during the call, or submit your questions in advance if you can’t attend live.

On the third and fourth weeks of the month, you’ll have the chance to receive face-to-face coaching, feedback and support from Tonya in areas of your life where you’re being challenged. From relationships, to your career, to your style, health and finances … nothing is off-limits!

Even if you aren’t in the coaching seat, these calls will show you how to elevate your self-image and coach yourself through what’s been keeping you stuck. Seeing what another woman is experiencing will unlock new perspectives in your own life — and help you see that you’re not alone.

The Complete School of Self-Image Collection & Private Members-Only Podcast

The moment you join the School of Self-Image, you’ll unlock access to this month’s Class plus our entire collection of past classes, spanning almost 2 years. Dive into the topics that inspire you or whatever you’re most excited to explore — the choice is completely yours.

You’ll learn how to elevate your energy, create more romance in your life, cultivate stronger relationships, and so much more. From style to surroundings, to how to best manage your thoughts and emotions, the SOSI Collection is about to become your new favorite playlist.

All classes come with transcripts and downloadable audio, and all of our classes from 2022 onwards are accompanied by gorgeous workbooks … so beautiful, you’ll want to print them out!

Plus, every SOSI member receives access to the Private Members-Only Podcast, where we make the audio from every class, Q&A and Coaching Session available for you to listen via your podcast app on the go.

SOSI Confidential: Behind the Scenes of an Extraordinary Life in the Making

Whenever you take a course or buy a program, you rarely get to see the backstage of your coach or mentor’s journey.

However, members have told me that one of their favorite aspects of my programs is the “behind-the-scenes”. Where I share secrets that I don’t share with the public.

Come along for a tour of my closet, see what I eat in a day, join me for my travels, peek in on a business meeting, see what I’m reading or meet some of my closest family and friends.

Expect me to be real and raw about my own challenges, blemishes, fits and starts, the ‘aha’s,’ the stories, the ups and downs, the changes and so much more. Every month, I’ll bring you “behind-the-scenes” of my life and business and share how I’m constantly upleveling my own self-image so you can uplevel yours.

“Tonya has wrought miracles in me and I continue to learn from and be inspired by her.”

“Her life has not been perfect or easy, and for me, that makes her the best mentor I could have.

Under Tonya's guidance, I now have the tools to manage my mood and my mind. I can evaluate my situation and make decisions that enhance my everyday life.

I now have a strategy for my life and I have become more creative, kinder, happier, and more content than ever before. My husband has seen changes in me (for the better) and our life together is more peaceful and yet stimulating as a result."

jan e.

Because an extraordinary woman needs an
extraordinary goal … and refuses to let
obstacles get in her way.

Exclusive Program:

While walking down a Parisian street, I passed an atelier: a workshop used by designers and artists to create their masterpieces. Why should they have all the fun? After all, every woman deserves the space and a framework for turning her life into a masterpiece, one dream at a time.

And so, The Dream Atelier was born – and it’s available exclusively inside the School of Self-Image.

The Dream Atelier is designed to help you name, claim and create your extraordinary goal: the kind of goal that won’t just change your life … it will change you in the process.

Are you ready to bring your wildest dreams to life … 30 days at a time?

Here’s how it works:

While dreams inspire you … your goals will change you. (And, when you take action on your plans, your dreams come true.)

This week, you will decide on your dream and then map out how you will start creating it … in the next 30 days.

Get ready to say goodbye to:

  • Trying to create everything at once (and creating nothing at all).
  • Scattered attention and energy … hello, focus!
  • Waiting for an answer to come outside of you … or fear of choosing the wrong thing.

Once you’ve chosen your extraordinary goal, you’ll design a clear plan for success, broken down into simple, doable “dream steps”.

When it comes to your dreams, one thing is certain: there will be obstacles. (If there weren’t, you’d have already created your dream.)

So don’t let your obstacles be a reason to quit or delay your dream. Prepare for them instead.

It’s time to create a plan for navigating the inevitable obstacles on the way to your dream, by:

  • Asking better questions
  • Strategizing your solutions
  • Deciding on your exceptions (so you aren’t left negotiating with yourself in the moment)

You’ll learn how to consistently show up for your dreams when you say you will — so you can create more and enjoy your life in the process.

Why do some people accomplish their dreams … while others never do?

They have an emotional fuel that’s pulling, inspiring and driving them past the fears that hold them back, slow them down and keep them stuck, by:

  • Learning how to feel the discomfort that comes with creating their dreams, instead of fighting it (or hiding from it).
  • Breaking free of the old stories that create familiar emotions … and underwhelming results.
  • Cultivating the thoughts and feelings that fuels them to show up for their dreams consistently …

And so can you. You’ll master the art of managing your mind and emotions… and put yourself back in control of your dreams.

To turn your dreams into reality, you must think on purpose, as a creator would.

And, to create something you’ve never had, you must become someone you’ve never been.

You will train your mind to be future-focused, instead of dwelling on your stories and beliefs from the past, by:

  • Meeting your future self
  • Practicing new thoughts from your future
  • Learning to look forward instead of reacting to your past

Because practicing “new thinking” is just as important as your action list. The good news is: you get to pick and choose the thoughts that will drive you forward and pull you towards your dream life … one step at a time.

If you follow this framework, I can promise that you will fall in love with the process.

But, more than anything else? I can’t wait for you to meet the woman you’ll become in the process. (It’s truly the best part of all!)

“Not only did I achieve the “dream income” I wanted … I almost quadrupled it.”

“Listening to one of Tonya Leigh’s podcasts today about extraordinary goals and embodying your future self by becoming her today lit a fire inside me. I had two extraordinary goals last year when I started SOSI. One was around weight and wellness and I achieved it faster than I could ever have imagined.

My other goal was around finances and increasing my earning power by a specific amount of money. This was more problematic as I’m nearing retirement age and I had absolutely NO IDEA how one could achieve the goal I was putting out there. I decided that I would not stop believing it would happen and trust the process.

Lo and behold, it happened! Not only did I achieve earning the “ dream number “ that I wanted, I almost QUADRUPLED it. And I did it in better physical shape than when I started. I get goosebumps when I think about it.”

denise m.

There is no wrong answer. You get to choose …

But if you’ve been struggling to create it,
you are not the problem. Your self-image is.

Exclusive Program:

The Art of Discipline

The Art of Discipline is the perfect companion to The Dream Atelier. Because bringing your dreams to life does require discipline … but not the kind you were taught (or perhaps threatened with) in school.

Learning how to feel good now is key to creating what you crave. In The Art of Discipline, I show you how. (After all, a happy woman is a magnet for her desires.)

In this 60-minute masterclass, you will:

  • Reframe your relationship with “discipline” – and create your own empowering definition
  • Choose one tiny habit to begin practicing the art of discipline in your daily life
  • Create your personal “couture conditions” for success
  • Override the part of your brain that says what you want is not possible
  • Learn how practice new thoughts and emotions that help you show up for what you truly desire

… and so much more!

The best, most effective discipline is born out of love for yourself. Build the discipline to become the kind of woman who loves herself … honors herself … and makes herself proud, every day.

So what will you create next? Step inside the School of Self-Image to find out:

Your red-carpet treatment continues …

Your School of Self-Image Membership also includes:

Your Extraordinary Goal Training

What do you want? Pay attention: because your desires will lead you towards your most extraordinary life.

The first thing you’ll do inside the School of Self-Image is clarify your Extraordinary Goal and claim what you really want to create in your life. Your extraordinary goal is your personal compass for what you’ll say yes to, say no to, and what deserves your time and energy.

(Plus, knowing your Extraordinary Goal will help you make the most of the incredible resources and support available to you inside the School of Self-Image.)

When you’re ready, you’ll take your extraordinary goal and work on bringing it to life 30 days at a time inside The Dream Atelier (included in your membership, and yours to access right away)!

The Daily 3

Creating your extraordinary life happens one small shift at a time.

Committing to a daily practice of cleaning up your mind, showing up on purpose and upgrading your surroundings will transform you into a new woman … one who is inspired, in motion, and in love with her life.

The Daily 3 is a 10-minute practice that will change how you move through the world. It’s how you’ll stay close to your dreams and Extraordinary Goal. It’s where exciting ideas are born and fears debunked … and it’s your secret weapon to living a beautiful and awe-inspiring life.

Private Members-Only Society

Elevating who you spend your time with is key to unlocking new possibilities in your life. Are you surrounded by people who are committing to complaining, or committed to changing? Either way, it’s contagious.

The Private Members Society is a place where women refuse to complain or repeat patterns that no longer serve them. We share wins, struggles, and our stories with each other — and get questions answered by women who have been where you are and get it.

This is a supportive, inspiring and judgment-free community. You won’t find a more motivated or interesting group of women anywhere else. So get ready for a wild and exciting ride … it’s better with company!

“My “after” is a fairytale – I feel fabulous.”

"When I started this program, I felt like a plain Jane mama. I was in 'to do' mode, chasing, and not experiencing the real joy of now. My life felt like it was on repeat, and I felt like I was just existing. I exerted so much energy trying to keep up, and felt as if I was pushing so hard with minimal results to show.

My ‘after’ is a fairytale – I feel fabulous. Once I fixed my mindset, everything seem to flow with ease. I learned how to swim, signed up for a holiday home, said yes to two new roles within the same company, revamped my look, and did this all with so much ease. I look back and it's safe to say that this year, I really have lived into my word, intentional.

I feel amazing and I am no longer the same woman I was when I started this program. I love the woman that stares back at me in the mirror so dearly!"

vanessa s.

Join monthly or yearly, the choice is yours …

But going all-in on an annual membership certainly has its perks:


Charm The Room

7 video modules. 7 worksheets. 7 charm challenges designed to get you feeling confident, connected and captivating in any setting.

Charm The Room is a cult-favorite program that has sold separately for $997, but when you join us for a year, it’s instantly included in your membership, at no extra cost to you!

You’ll master the art of conversations, ice-breakers, and engaging storytelling. Plus, manage challenging people like a pro, banish awkwardness and make an impression that builds real connection. Swap insecurity for charm, from the inside out!


The Wealthy Woman

How do wealthy women think and act differently with their money? In The Wealthy Woman, you’ll elevate the way you earn money, spend, share, manage and invest your money.

You’ll build the mindset and habits of a wealthy woman — and embrace the new possibilities of a different relationship with your money, wealth and your finances.

The Wealthy Woman is an 8-part program valued at $997 — yours immediately when you join the School of Self-Image and choose “annual”!

Get ready to get comfortable with wealth and become the heroine of your finances.

Plus … Monthly VIP-Only Cocktail Parties with Tonya AND savings equal to 2 months of membership FREE!

Wondering what kind of women say YES to the School of Self-Image?

The School of Self-Image is for:

The woman who wants more progress

Because running in place or spinning in circles is no way to live. It's time to turn your energy toward creating a life that's better than even your best daydreams.

You are ready to look back 3, 6, 12 months from now and be astounded: not just by what you've accomplished, but who you've become in the process.

The woman who seeks more pleasure

Because you can create whatever you desire, wherever you are ... whether you’re doing the dishes or enjoying a fabulous 5-course dinner under the stars.

From the freshly-cut flowers on your kitchen counter, to the once-in-a-lifetime moments that take your breath away — you are ready to bring more magic and je ne sais quoi to your days.

The woman who is tired of being unsure or confused

Because the woman who trusts that she has her own back is never unsure. She is curious, creative, and ready to meet whatever the next step may bring her.

You are done with second-guessing yourself and are ready to become the kind of woman who boldly decides to go for it — perfection be damned.

The woman who is done with merely dreaming

Because while imagination is a beautiful thing, the reality you can create is so much more exciting. You are ready to be supported as you take small & inspired steps (with the occasional big leap) toward your version of extraordinary.

Even more? You are ready to begin living the kind of life you'll look back on when you're 80 — and still fabulous — with pride.

The woman who wants to experience all that her life has to offer

No more waiting on the sidelines or hiding behind the scenes. After all, it's your life — and you are the leading lady.

You're ready to put your desires and needs center-stage: more of what you love, more to look forward to, and more time making memories you'll treasure for the rest of your life (with incredible stories to boot).

The woman who is ready to meet her most extraordinary self

Because you know there’s a gap between what you're capable of and how you're showing up each day. (And you’ve realized that beating yourself up about it isn’t the fix you’ve been hoping for.)

You are ready to move through the world like a woman who believes she is deserving of everything she desires, and who knows she is more than enough — in fact, she is extraordinary.

… Your life is yours for the making — and inside the School of Self-Image, you’ll tweak, elevate, shift and edit your way to something truly extraordinary.

It begins with being bold enough to say you want something different … & brave enough to go out and get it

Whether it’s whisper-quiet or a full-body roar …

You’ve made it this far because there is a part of you that knows you are destined for more.

So what are you waiting for?

I spent decades waiting for my life to begin. I thought I needed more time … more experience … more confidence … more money … and only then would I begin to feel the way I wanted to.

I wanted to feel alive – and on purpose. Excited. Inspired. Challenged. Energized …

And I thought all of it depended on me being ready.

The truth I needed to hear was:

You’re ready … whenever you decide you are.

If you’ve spent a lot of time wishing for change — reading the books, attending the workshops, taking the courses, listening to the podcasts … good!

Those things have prepared you for the next step.

Now, it’s time to take massive action, stop hiding … and step onto the stage of your own life.

Because you are ready.

If you are tired of feeling less than or not enough, you’re ready.

If you’ve struggled to reach your goals, you’re ready.

If you want to light up a room, you’re ready.

If you’re looking for on-going support, you’re ready.

If you’re tired of trying to fix yourself and want to enjoy yourself more, you’re ready.

If you know you’re not being the woman you desire to be, you’re ready.

If you want to have more fun, you’re ready.

If you want to get to know yourself intimately, you’re ready.

If you want to show up powerfully every day, you’re ready.

If you want to discover your extraordinary self, you’re ready.

The next step is … completely up to you

However you want the School of Self-Image to fit into your life, we’re here for you.

Soak up everything we’ve got to offer, raise your hand for coaching, or simply dip in and out at a pace that works for you. You’ll never be behind because it’s not a race … and you can stay with us for as long as you need.

So why not take us for a whirl? You can choose to join for an entire year, or just for a month at a time. If it’s not for you, you can cancel at any time. No hassles, no funny business.

Above all: know that YOU are your best investment. That’s why, when women join the School of Self-Image, they make BIG changes happen in their lives.

It’s the best value you’ll ever find in a coaching program for the woman who desires to elevate her self-image … and, as a result, change her entire life.

You can cancel at any time, but after experiencing a month inside the membership, we think you’ll want to stick around for a long time.

(And if you do, you can choose to update to an annual membership for two months FREE plus access to VIP Cocktail Parties, The Wealthy Woman, and Charm The Room.)

Quite simply?

There’s never been a better time to go all in on you.

Still looking for answers?

Questions women ask us about the
School of Self-Image:

How does the School of Self-Image work?

The School of Self-Image is an online membership, and you can subscribe on a monthly or annual basis. 

As long as you're a member, you'll have access to:

  • A new Class and live Q&A Session with Tonya each month, accompanied by a beautiful workbook and a “Behind The Scenes” with Tonya. On the live Q&A Session, Tonya will answer questions submitted in advance by members about this month’s topic.
  • Two live Coaching Calls with Tonya each month. You can participate by submitting your questions ahead of time for a chance to be coached by Tonya on the call, or listen in while others are coached. You can attend live, or watch the recordings of each month's Coaching Calls and Q&A Sessions at your leisure.
  • A curated selection of our cult-favorite programs and masterclasses, including The Dream Atelier and The Art of Discipline.

You’ll have access to all of this for as long as you are an active member, plus access to the entire collection of previous SOSI Classes on style, mindset, surroundings — almost 2 years and counting! — Monthly “Behind the Scenes”, and all past Coaching Session recordings.

If you join on a month-to-month basis, you can cancel at any time. But, after experiencing what’s inside ... we think you’ll want to stick around for a while! 

If you’re all in, choose the “annual” option to receive instant access to monthly VIP-only Cocktail parties with Tonya, The Art of Charm, The Wealthy Woman, and receive 2 months of membership free.

I’ve signed up for so many programs and tried so many things. Will this work for me?

If you’ve already bought the courses, listened to podcasts, read all the self-help books and feel like things still aren’t changing … you are in the perfect place. (And, know this: you are not the problem.)

The School of Self-Image is for the woman who is done with trying to fix herself. It’s for the woman who is ready to set goals that inspire her and stretch her — because she knows that who she becomes along the way is the most exciting part. And it’s for the woman who is ready for an entirely different approach to creating her life, day by day, with the framework and support to match.

Whether this is the very first online program you’ve ever taken or the 100th, there is nothing else available like the School of Self-Image. (I know because I tried to find it — and when I couldn't, I created it!) 

There is nowhere else, either in-person or online, where you will learn how to elevate your Style, Surroundings and Mindset to help you cultivate a life that matches your personal definition of extraordinary. It’s fun. It’s exciting. And it works!

What will each month look like for me, inside the School of Self-Image?

Each month in the School of Self-Image brings an exciting new topic to explore. This helps you focus, simplify and apply what you're learning to elevate your self-image (and, ultimately, change your life).

  • On the 1st day of each month, you’ll be able to access the month’s class, gorgeous workbook, and the monthly call schedule.
  • On the 2nd week of each month, Tonya hosts a live 60-minute Q&A Session. This is where you can ask questions about the month's topic. You can also submit questions before the class, in case you can’t attend live.
  • There are two live coaching calls during the final two weeks of each month. Even if you don’t receive coaching, these calls are powerful in helping you learn how to coach yourself in elevating your self-image. 
  • You'll also receive a monthly behind-the-scenes video with Tonya each month. This is where you can catch a fun glimpse of what inspired the topic for the month, and how Tonya is personally practicing the ideas and tools she shares in her own life.

You can follow the monthly schedule above or carve your own path inside the membership, based on whatever topic you wish to explore first. You have instant access to all of the previous classes and coaching calls, and all of the programs and masterclasses included in your membership. 

Upon joining, we recommend beginning with our Extraordinary Goal Training and The Dream Atelier to create a plan for what you want to focus on, and how to spend your time inside the School of Self-Image to get closer to what you desire most.

I have so much going on right now; my schedule is packed! Will I have enough time for this?

The wonderful thing is that as long as you are a member, you will have ongoing access. So you can spend as little or as much time as you need, and explore the topics at your leisure.

The monthly calls are scheduled and recorded, so you can make room in your calendar for those in advance — and recordings are always available for you to watch at your convenience. Plus, with our private members-only podcast feed, you can listen to the audio for each Monthly Class, Coaching Call and Q&A Session while on the go.

But remember: the real shifts occur when you’re out living your life and applying what you’re learning! That’s why the School of Self-Image is not another program to consume, waiting until you’re “ready” to go out and finally start living. This is a support system and framework to help you show up for yourself and your life more powerfully, right from the moment you join.

Do I need to have a specific goal regarding weight loss, money, relationships, etc. to make the most of this membership?

Many of our members join the membership with a specific goal or desire in mind, while others simply know that there is more to life (even if they’re not sure what that is yet).

If you have a specific goal, perfect! The School of Self-Image will help you achieve it. And if you don’t quite know what you want — but you have a craving for more — whether it be fun, progress, connection, elegance, clarity, luxury or all of the above — that’s perfect too. We’ll help you figure out your path inside the School of Self-Image. 

If anything we’ve said or shared before resonates with you, then the School of Self-Image is for you.

Is the program worth $97/month?

If you know deep down that you need to transform how you see yourself you will not find another program out there that focuses on elevating your self-image at this investment.

Tonya has taken over a decade worth of studying, coaching and real life experiences and created a comprehensive membership program that creates massive transformation.

When you think about what you spend $100/month on, joining the School of Self-Image is one of the greatest investments you could make in yourself.

I’m happy with who I am, including my style and surroundings. Is this membership for me?

Of course!  In fact, you are one step ahead, because you must first accept yourself in order to change yourself. 

(And remember: style and surroundings aren’t just about the clothes you wear or how you decorate your home. It’s how you show up in the world and create an environment that helps you be and experience your best, every day.)

If you’ve struggled to reach goals and create lasting change, elevating your self-image is key.  Plus, extraordinary women are always wanting to evolve, because they know that they only have this one life and they want to see what’s possible. At the School of Self-Image, you will discover exciting new ways to grow and show up even more powerfully.

“I am now living my extraordinary life daily.”

“Following a family tragedy, I realized I was not in charge of several areas of my life. I knew things needed to change – that I needed to change. Therapy didn’t seem to be helping, and I felt like I was just going in circles.

The School of Self-Image came along at the perfect time, and the number one outcome I was seeking was to run my life, not let it run me.

Now, I am creating my masterpiece of living an extraordinary life daily. I have gained not only the confidence but also the desire to try new things. Some are big, like a career change, and others are small like wearing brighter colors. I’m no longer rushing through life and have gained so much more than time.

If you’re thinking of joining, do it! What are you waiting for?”

deb d.

Time doesn’t wait. Your future
is already in the making.

The question is:

If nothing changed and you kept going in the same direction … would you be satisfied with the future you end up with?

Better yet …

Would you be delighted? Inspired? Lit up and excited?

To get out of bed each day to not just take on the world — but to fully enjoy the experience of it, because you’ve made it your own?

If you don’t love your answers, promise me this:

Refuse to settle for anything less than an unequivocal YES.

If you have ever questioned whether it’s OK to want what you want …

To chase after your most beautiful, exciting life … to go against the grain and experience more:

More beauty, more adventure, more luxury … more of what sets your soul on fire …

The answer is no. It’s not OK.

It is essential. Unless you want to wake up one day and realize you’ve lived a life on autopilot — or under someone else’s definition of what and who you should be.

Don’t let anyone else decide for you. Refuse to sleepwalk through your life.

Because you’ve only got one left.

So let’s create something extraordinary with it.

I’m ready when you are.

With love,